What can consumers do if an insurance company refuses to pay a valid claim?

ConsumerNews.com asked

California attorney William Shernoff, an expert on insurance law, what rights a consumer has if his or her insurance company refuses to pay a valid claim. Here’s what Shernoff told us:

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In anon should know the law about the refusal to pay claims by insurance companies, It’s William Shernoff. Mr. Shernoff is the author of several books on the subject. Wikipedia’s page on Mr. Shernoff saysl:

“William M. Shernoff (born c.1949) is a prominent American trial lawyer based in Beverly

Hills/Claremont, California, USA. He is one of the pioneers of a branch of law known as “insurance bad faith”, in which he investigates the alleged bad faith and misconduct of insurance companies.[1] This began in 1971 with his first insurance case. He has since become a senior/managing partner of Shernoff Bidart Darras & Echeverria LLP, heading a team of 10

litigation lawyers who are widely known as the “bad faith insurance lawyers”.[1] Shernoff is also the author and co-author of several books on law, including Bad Faith (1984), Payment Refused (1986), How to Make Insurance Companies Pay Your Claims and What to Do If They Don’t (1990) and Fight Back & Win (1999). He has served for many years on the Board of Directors of the national insurance consumer organization, United Policyholders.[2]”

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